Two powerhouse brands, NIKE, Inc. and SKIMS, are joining forces to launch NikeSKIMS, a groundbreaking brand set to redefine the global fitness and activewear industry. This collaboration merges Nike’s advanced innovation in sports performance with SKIMS’ body-contouring expertise, creating a revolutionary line of training apparel, footwear, and accessories tailored for women athletes of all levels.
The first NikeSKIMS collection is slated to debut in the United States this spring, available at select retail locations and online at nike.com/NikeSKIMS. A global rollout will follow in 2026, expanding into new markets and wholesale partnerships.
A Disruptive Approach to Women’s Activewear
NikeSKIMS is more than a collaboration—it’s a brand built from the ground up to meet the evolving needs of women in fitness and sport. This partnership leverages Nike’s renowned sports research and athlete insights alongside SKIMS’ meticulous approach to sculpting the female form. The result? A dynamic fusion of function and fashion, delivering activewear that is both high-performance and aesthetically empowering.
“We’re energized by the opportunity to shake up the industry with NikeSKIMS,” said Heidi O’Neill, President of Consumer, Product and Brand at NIKE, Inc. “By bringing together the best of both brands, we are redefining what it means to feel strong and sexy in movement.”
NikeSKIMS will prioritize inclusivity and innovation, featuring an extended size range and designs engineered to fit, sculpt, and support women’s bodies across all levels of athleticism—from elite competitors to everyday fitness enthusiasts.
Innovation Meets Style
The NikeSKIMS collection will bridge the gap between athletic performance and lifestyle, with products that seamlessly transition from the gym to the streets. Nike’s cutting-edge sports technology and SKIMS’ expertise in contouring and fit will deliver activewear that is both supportive and stylish.
“SKIMS has always been about confidence, inclusivity, and self-expression,” said Jens Grede, Co-Founder and CEO of SKIMS. “Partnering with Nike, the global leader in athletic performance, allows us to create a new standard in activewear—one that is both empowering and innovative.”
NikeSKIMS will also leverage Nike’s vast ecosystem, integrating its Nike Sport Research Lab insights, digital membership platforms, and partnerships with global sports leagues, teams, and cultural influencers.
A Legacy of Supporting Women in Sport
For Nike, this partnership reinforces its five-decade commitment to championing women athletes and expanding its presence in women’s sportswear. Amy Montagne, VP/GM of Nike Women, emphasized that NikeSKIMS is a natural next step in this evolution.
“Nike has always been the greatest advocate for women in sport. With NikeSKIMS, we’re taking that commitment further—listening to women and creating something uniquely powerful and disruptive.”
NikeSKIMS is set to reshape the future of women’s activewear, blending high-performance innovation with style, inclusivity, and confidence.
Stay tuned for the official launch this spring, and get ready to experience a bold new era in fitness fashion.
Source: https://about.nike.com/en/newsroom/releases/nikeskims-official-announcement